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I’m creative in my approach to solving business problems, leading design teams and crafting solutions that engage customers.

Team Leadership

I’m a forward thinking person who can orchestrate a team of experts to create wonderful things. I’ve been successful building and leading high performance design teams who work collaboratively to envision, design and deliver engaging experiences for people.

Experience Design

I’m adaptable, love a challenge and can hit the ground running. I have a wealth of experience in the broad field of experience design and realising the potential of emerging technologies to bring fun, learning and wow moments to people’s lives. I’ve been working in the digital and spatial space for two decades performing as a head of design, team leader, manager and practitioner.

Emerging Technologies

I have designed compelling experiences for people using smartphones, tablets, websites, applications, digital signage, sensors, touch-tables and projection mapping. My knowledge of both technology trends and human factors makes me ideally placed to help shape a future vision of your customer and product experience.

A bit of history…

I’m a kiwi lad with an exotic name. I grew up as a child of the hippie generation and by age 17 had struck out on my own.

My website logo way back in '94
My website logo way back in ’94.

My colourful career was launched as Assistant Editor at Tearaway Magazine in 1988. I then moved to television production and, in 1992, started work as a 3-D animator and cameraman.

At around the same time I founded ‘Global Groove’, an eclectic radio show featuring interviews and underground music. It soon became Radio One 91FM’s top rated show. In 1994 I launched ‘Global Groove the Website’ – featuring articles, record reviews, GIF animations and even music downloads.

I’ve since worked for various tech companies including Fronde, Next Media (Rolling Stone Australia), Spunk Media, Provoke Solutions and Click Suite. My most recent role is as the Head of Design at Powershop.

Originally from Dunedin, my ancestors (the Wilsons, Careys and Wyndhams) were amongst the first European settlers in the Otago region of New Zealand. Prominent ancestral landmarks in New Zealand include Careys Bay (Port Chalmers), Blueskin Bay (Waitati), and the town of Wyndham in Southland. The other side of the family hail from Kiev. My great grandfather packed his bags for Baker Street in London following one the USSR’s infamous revolutions. Years later he landed in Auckland, New Zealand where he ran a chemist shop for many years.

I now live in Wellington, New Zealand.


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